It used to be common practice forSuper Bowlads to actually debut during the big game itself, but things have changed in recent years. It’s not at all uncommon for companies to release their commercials early online, and this week we have already seenRyan Reynolds’Hyundai Super Bowl ad, where the actor has been cloned several times. The tradition continues today withBud Lightunveiling their 60-second ad, which features comediansSeth RogenandAmy Schumerunveiling their campaign for the “Bud Light Party.”
Since 2016 is an election year, this ad is even more timely, especially considering how divided Americans have become on several issues. The “Bud Light Party” plans to unify America through beer, with the ad highlighting their campaign, including their huge “caucus,” andSeth Rogenreciting a memorable quote from the 1996 action classicIndependence Day. Take a look at thecomedystars' official campaign platform below.
“America. They say we’re a nation divided. They say we disagree on everything. But they’re wrong. We agree on a lot. Like liberty. Justice. Three-day weekends. Funny t-shirts. Jeans. Free parking. Burritos. Sliding on hardwood floors in socks. Cat videos. And beer. Nothing brings America together like Bud Light. That’s why we formed the Bud Light Party. A party for everyone: man or woman, liberal or conservative, Broncos or Panthers fan. We don’t care about labels. Beer should have labels, not people. We’re not stuck in the past. We’re unstuck in the present. We are the fake political party America needs right now. Because no matter where we all stand on the issues, we all sit on bar stools. America has seen the light. And there’s a Bud in front of it.”
The ad also features a few memorable cameo appearances fromAnt-ManstarsPaul RuddandMichael Peña. While we still have a few days until the big game airs, this ad could be a front runner for one of the bestSuper Bowlads of the year. There will surely be a slew of other ads released over the next few days, including some for highly-anticipated new movies coming out this year. Earlier today, we already saw asneak peekat Disney’sSuper Bowl 50ad forThe Jungle Book.
Other movies expected to air new ads during the big game includeDeadpool,X-Men: Apocalypse,Independence Day: Resurgence,Teenage Mutant Ninja Turtles: Out of the Shadows,Bourne 5and many more. It was also rumored that theBourne 5ad will reveal the title for the first time, so stay tuned for that. In the meantime, check out the Bud Light Party ad withSeth RogenandAmy Schumer.
